When the online physician discussion site, Sermo, and the American Medical Association joined forces in 2007, it was heralded as a promising partnership for both entities.
In fact, as Sermo’s CEO Daniel Palestrant said back then, “As a company, we had to take a very rational perspective on that by saying we’re a small software company, not an advocacy organization. Who is the best entity to turn voice into action? Without a doubt that’s the AMA.”
And the AMA was no less enthusiastic: “Engaging with Sermo’s virtual community adds to the resources the AMA can call upon to rapidly assess and respond to the issues and concerns of physicians across the United States.”
Well, fast forward to July 2009, and now they have parted ways. And like many divorces, it’s messy.
Scott Shreeve has published a missive that Dr. Palestrant posted on Sermo on July 1st, rebuking the AMA:
As physicians, our first step in the healthcare debate needs to be clearing the air about who speaks for us on what topics. Today, I am joining the increasing waves of physicians who believe that the AMA no longer speaks for us. As the founder and CEO of Sermo, this is a considerable change of heart, given the high hopes that I had when we first partnered with the AMA over two years ago. The sad fact is that the AMA membership has now shrunk to the point where the organization should no longer claim that it represents physicians in this country.
I asked the AMA to comment on the situation, and last night, they answered with this reply:
The AMA has decided not to continue its business relationship with Sermo.
The AMA is always looking for effective ways to communicate with physicians. After an evaluation of the initial relationship with Sermo, we have decided that the value was not there to justify the investment of AMA members’ dues dollars. We continue to explore ways to communicate more effectively with all physicians.
Furthermore, they also sent me their response to Dr. Palestrant’s remarks, writing, “As for Dr. Palestrant’s sudden ‘change of heart’ regarding the AMA, one can only speculate. He ardently courted the AMA when launching his business two years ago, and now he expresses scorn immediately following the end of that business relationship.”
I am a member of Sermo, and support what they are trying to do. They’ve made great strides since their inception several years ago.
I also support the AMA’s initiatives, and indeed, they are regular contributors on this blog. It’s a shame that the situation has degenerated into such an ugly situation.
I also understand the sentiment within the physician community that the AMA may not represent the majority of doctor’s interests, and wrote about it a few weeks ago. But, they’re the best advocacy organization we have, like them or not, which is important in the current health reform environment. As such, perhaps it’s not the best time for physicians to bicker among themselves.
Politicians will find it easier to ignore multiple, fragmented physician advocacy groups rather than a single, unified physician voice.
So, while I can sympathize with Dr. Palestrant’s concerns, which undoubtedly echo those of many other doctors, I’m not sure bashing the most influential physician advocacy organization in the country, in terms of Congressional lobbying power and money, is the most productive strategy right now.
Posted at KevinMD.com. Stay updated and subscribe or follow me @KevinMD on Twitter.



We rarely delve into politics. But if we must, Independence Day is probably a good occasion. 

Elderly folks tend to prefer to live in their own homes as the years pass, but the potential for accidents to happen leads many to seek nursing homes or to live with family. Dana Blankenhorn at ZDNet Healthcare is reporting on technology from WellAWARE Systems (Charlottesville, Virginia) that monitors people in their homes with sensors in beds, bath tubs, and generally throughout the living space.
From the statement issued by the National Cancer Institute:
As medical devices become smaller and more complex because of the ever increasing demand for greater precision in clinical and research applications, the need for smart materials is also on the rise. Many metal alloys are able to "remember" a specific shape they were in before transformation, the best example being self expanding coronary stents. Although memory retaining alloys are already being used in many fields of medicine, researchers from Fraunhofer-Gesellschaft are using computers to extend the application of these materials.


Nephros, Inc., out of River Edge, New Jersey, received FDA approval for the firm's Dual Stage Ultrafilter system. The device is designed to provide redundant filtration for purifying of dialysate fluid and bicarbonate solution.

An English gentleman, possibly skeptical of the offerings provided by the National Health Service (NHS), decided to perform his own circumcision at home. Apparently not aided by anything other than some ethanol, the patient/physician brought a pair of nail clippers to the surgical theatre/kitchen sink. Inevitably something went terribly wrong and medics had to be brought out.
Brainsway Ltd. out of Jerusalem, Israel, a company we've been covering over the last few years, has received local approval to conduct clinical trials of its deep transcranial magnetic stimulation (TMS) as an aid in quitting smoking. The drastic approach is to be tested on about 100 lung cancer patients that have not been able to quit using other methods.
Crospon, out of Galway, Ireland, recently received Frost & Sullivan's 2009 European Gastroenterology Technology Implementation of the Year Award for the Endoflip device. The Endoflip delivers a balloon catheter to the gastroesophageal sphincter, a junction between the esophagus and stomach, and can test the strength of the muscles controlling its closure. Already approved in the EU, the company is seeking FDA's approval for the US market.



The current method for prenatal genetic testing involves either amniocentesis or chorionic villus sampling (CVS) to get embryo fluids or placenta cells from a pregnant woman’s abdomen. The placenta or placental fluids contain cells generated by the fetus. These cells are used to identify chromosomal abnormalities that can affect a baby’s survival or capacity at birth. Prenatal genetic tests are mainly used to provide information to the parents about their unborn child’s genetic condition before birth, so they can make informed decisions and manage the pregnancy better. 
The ruling by the 9th U.S. Circuit Court of Appeals on Wednesday leaves Creve Coeur-based Monsanto with two options. It can appeal the case to the U.S. Supreme Court or hope for regulatory approval after the Agriculture Department completes a comprehensive environmental review. (
Genetically modified plants or animals are known to have genomes bearing foreign genes. One such example is the GloFish, which has a set of genes from other organisms that have been combined to create a new set of genes that make the fish glow. Another example is the transgenic maize Bt corn, which has a bacterial gene inserted into its genome.